Title sponsorship for revived IndyCar Series

Subway, Kodak in running for IndyCar Series title sponsorship

By Christopher Estrada

July 15th, 2008

http://mvn.com/irl/2008/07/15/sources-subway-kodak-in-running-for-indycar-series-title-sponsorship/

hope one of them can win. subway may have more money and has links to young people. digital cameras can kick kodak ou of market but for all its potential aggression, the competitive banter never matches the ferocity of hustling and victories in it are relatively few and rarely long term.

In North America, Subway isn't really associated with "young people".

Kodak is a major player in the digital imaging market in North America. It is also a very large company that does a lot of things behind the scenes that the average consumer isn't aware of.

I'd consider Subway more youthful than Burger King, but Kodak has a more professional image.

Subway doesn't quite have the "prestige" I'd expect from a title sponsor. Kodak does.

Indycar Kodak Series or Indycar Subway Series. what sounds better?

Indycar Kodak Series or Indycar Subway Series. what sounds better?

Yankees vs. Mets

I don't see a problem with either.

Potential IRL TV partners want Indy only

7-28-08

http://www.sportsbusinessjournal.com/article/59646

Potential IRL TV partners want Indy only

7-28-08

http://www.sportsbusinessjournal.com/article/59646

Man that made my day!!!:rofl: :rofl: :rofl: :rofl:

That'll scare off other manufacturers and sponsors real quick.

I think a lot of people are under the impression that because of the buy out of champcar that it was 1995 again. Not. You reap what you sow.

North American open wheel racing is being rebuilt.