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I think it's quite a cool idea - the idea of one big event where the teams launch together. Yes, we lose the anticipation of waiting for each launch, but it would make a fantastic spectacle, and it'll save quite a bit in some cases. Hopefully it'll be a bit more fan-friendly too - it would be great if they could do a big demo like the DTM do
But its location does show where the money is...well, at least it's not in Abu Dhabi, I suppose. I hope they vary the location every year
Wonder what the new teams will do, though. A couple aren't planning on testing until February
Oh, and on the subject of Cheryl Cole - reminds me of the all-star McLaren launch from 97
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