Quote:
Originally Posted by mountainstar
No it isn't, marketing and PR agencies do it every single day.
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Some interesting comments here with clearly two distinct camps, just like the racing classes themselves.
mountainstar, your posts contain a lot of considered thought and mostly I'd agree with you. But not this time. Yes, marketing and PR agencies do it all the time, but
nobody would know about it.
Jono plasters himself over every social media there is, and that may even be how he got the job in the first place. But MSNZ have made a big thing about appointing him, and now he's got a co-drive in "the other class" while courting an NZV8 drive to boot! The big difference is this is all very public, everyone following the sport will read or hear about it somewhere, and many of the punters in the stand will think it's very odd (in my humble opinion anyway).
He's entitled to take up any opportunity offered, but it's all about PERCEPTION!