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Their main market is US. It doesn't make a lot of sense for them from a marketing point of view to invest heavily in a global championship.
- Dodge is not active in Europe. Fiat (the group) is, but they're struggling financially in Europe.
- Chevrolet (the brand) will stop in Europe late 2015. Leaving Opel and Vauxhall as the main GM brands for the European market.
- Ford is active and popular in Europe. But I guess Ford doesn't want to spend a lot of money on motorsport at the moment. They're doing TUSC, NASCAR, Formula Ford... something else? They stopped backing M-Sport in WRC.
Audi, Toyota, Porsche and Nissan all have a big market in Europe, but also in the US, Asia and Latin America (<-- besides for Porsche). From a marketing perspective, it makes more sense that those 4 manufacturers have a P1 than American manufacturers.
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