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I think, these "crisis" is always evident, as manufacturers always try to get their advantages over the competition...
See Ford with turbocharged Sierras, see Audi with all-wheel-drive, see Seat with TDI etc.
Of course, technology is changing and a manufacturer tries to show his engineering or his wealth.
I don't know, how much Lynk&Co. has spent for WTCR with all these high-profile-drivers and maybe most advanced technology? That was not cheap, and understandable, that they don't want to loose because of tyres they can't use fully. Or other things, they make them slower.
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