Quote:
|
And the recruiting of new young enthusiasts has proved to be difficult.”
|
You wanna know how to get new fans? Look at Global Rally Cross - they have managed in 2 years what Grand Am has failed to do in 15 - people stay for it after the NASCAR races.
And why does it work? Because it's action packed and it caters to todays ADD-culture. The whole "race weekend" fits into a 90 minute block of a quick practise, some heat races and some kind of final, with ultra short races of only 10 minutes or less on very short circuits.
Do the same with GT-cars and you have a smash hit with the Playstation Generation - they already know the cars, put them into the right package and they'll be hooked.
But you'd probably lose the traditional fans in the process - I'll leave it to you to decide if that would be a good trade off.