It would be good through the Craners, yes, I wouldn't deny that.
It's just that Europe isn't the geographical home of this series.
We wouldn't call on Formula Nippon to have a round at Brands, for example
At the launch yesterday, Maktoum said part of the appeal in Britain will be that when it's cold, dark and raining, you'll be able to turn on the TV and watch a "summer" race, in the middle of winter.
It'll certainly help the winter "withdrawal symptoms" from racing!