Thread: F1 goes to Sky sports
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Old 27 Aug 2012, 10:33 (Ref:3125732)   #2455
wolfhound
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Martin Whitmarsh belives the pay per view deal for F1 has been positive.

http://www.autosport.com/news/report.php/id/102005

While viewing numbers have been overall much the same as last year, with a second broadcaster they should in theory be growing?

Pay per view is likely to have an effect on the number of casual viewers in the longer term because of less visibility.
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